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Next Gen Data Mining:
A Personal Viewpoint
Rakesh Agrawal
Thesis

Data mining should aspire to become the
technology that allows entities to derive maximal
economic value from data while respecting the
sovereignty of data
A grand challenge application




Here is my data
This is what I already know (priors)
This is how I assign value
Find for me that is valuable and
– too frequent
– too infrequent
– new and has changed since last interaction


Allow me to intervene and guide the process
Do it across sovereign entities
Thesis

Data mining should aspire to become the
technology that allows entities to derive maximal
economic value from data while respecting the
sovereignty of data


Next Generation Data mining should aspire to become the
technology that allows entities to derive maximal economic
value from data while respecting the sovereignty of data.
Here is a grand challenge problem to drive the future
development of data mining:
–
–
–
–
Here is my data
This is what I already know (priors)
This is how I assign value
Find for me that is valuable and
 too frequent
 too infrequent
 new and has changed since last interaction
– Allow me to intervene and guide the process
– Do it across sovereign entities
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