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To be sent on the official race comms email template
Subject line: An important message from Race Director XXX
Dear Runner
As Race Director of the XX, I am proud of what we achieve each year and 2014 was no
exception. But that wasn't without the dedication and hard work of the 2014 runners.
As your training steps up in the final weeks before race day, why not help us make 2015 a
new personal best for fundraising and ensure our charities benefit from all your hard work.
That is why I want to take the opportunity to ask you personally to consider fundraising for a
good cause this year. Many ballot runners collect sponsorship and some of you will be
charity runners who have pledged to raise a set amount. However, if you are not currently
raising money for a charity, then there is still time to use your place to make a difference.
The simplest way to collect money is online, through our official fundraising partner Virgin
Money Giving. You can set up a fundraising page in minutes and because they are not-forprofit, more of the money you raise will go to your good cause.
The sooner you set up your page, the more you can raise.
So please start fundraising today. Good luck with your running and your fundraising.
Race Director
Include a VMG fundraiser button with the deeplink that takes them through to setting up a
page for the event on the VMG site
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